January 2026 — Present
Rajlaxmi Tax Consultancy
📍 Lokhanthali, Bhaktapur · UK Based Company
Marketing Manager
- Look after all the marketing strategy and execution.
- Generated 7 inbound leads in 1 week through organic social content.
- Hold meetings with all department heads including directors regarding new clients, lost clients, customer retention, and client complaints.
- Improved client retention rate from 13% to 11% through targeted retention strategies.
- Set up Go High Level (GHL) for marketing automation and lead capture pipelines.
- Set up Claude AI agents that cut a 2–3 hour manual daily task to under 25 minutes through smart prompt engineering and automation.
- Built a passive lead generation system using multi-channel data insights, lead magnets, and a structured funnel system.
- Performed cold calling for UK businesses via VOIP; edited podcast videos, reducing 40-min content to 25 mins.
- Wrote Standard Operating Procedures (SOPs) for Business, Marketing, Cold Call/Mail, Warm Call, and SEO.
AI Automation
GHL
Lead Gen
SEO
CRM
December 2024 — December 2025
Rajlaxmi Tax Consultancy
📍 Lokhanthali, Bhaktapur · UK Based Company
Business Development Officer
- Analysed P&L accounts over 5 years to identify cost-cutting opportunities — reviewed advertisement costs via ledger, resulting in £10,000 savings from £17,000 ad spend.
- Studied ledgers of all 9 services to calculate LTV of each, supporting strategic decisions. Total net income from services over 5 years: £355,000.
- Separated ATL, BTL, and TTL activities and mapped product life cycle (PLC) stages to determine which campaigns to continue or discontinue.
- Built a data-driven growth marketing strategy using detailed customer personas, journeys, pain points, and a full marketing funnel.
- Planned and executed campaigns including 2 webinars, SEO improvements, LTV to CAC referral campaigns, and customer win-back strategies.
- Conducted monthly social media performance analysis — covering KPIs, metrics, and competitor analysis in collaboration with the UK team.
- Rebuilt company website, designed new logo, and introduced CRM tools including Trello, HubSpot, and Google Analytics.
- Generated 9 warm leads in 9 days through targeted outreach and content strategy.
P&L Analysis
Growth Marketing
Web Rebuild
Content Strategy
Brand Transformation — Red Parrot Accounting
September 2023 — November 2024
Global Education & HR
📍 Bagbazar, Kathmandu
Admission and Business Associate
- Engaged with prospective clients through consultations, presentations, and follow-up communications.
- Developed lead generation strategies and attracted new clients through online marketing, referrals, and events.
- Created marketing materials including brochures, flyers, website content, and social media posts.
- Analysed competitors to identify strengths, weaknesses, and market strategies.
- Researched current trends in international education — study destinations, emerging fields, and visa regulation changes.
- Trained junior staff on admission processes, visa requirements, and customer service.
- Wrote SOPs for Business, Marketing, Classes, Cold Call/Mail, Warm Call, and SEO.
- Script writing, acted in promotional videos, and handled report writing and presentations.
- Maintained accurate records of student applications, visa processes, and documentation.
- Collaborated with education agencies and consultancies to broaden the network and reach.
Business Development
Lead Generation
Education Consulting
SOP Writing
December 2021 — January 2023
Synergy Enterprise
📍 Nayabazar-16, Kathmandu
Logistics Assistance
- Monitored inventory levels to maintain optimal stock, minimising both overstocking and stockouts.
- Created and managed Stock Keeping Units (SKUs) for accurate inventory tracking, reporting, and logistics coordination.
- Organised and streamlined warehouse layout to improve efficiency in picking, packing, and dispatching.
- Collaborated with sales and marketing teams to synchronise inventory with promotional activities.
- Assisted in coordinating transportation and delivery logistics to meet client timelines.
- Communicated regularly with internal teams and external vendors to ensure seamless operations.
Logistics
Inventory
Operations
September 2020 — November 2020
Rastriya Banijya Bank
📍 Kirtipur, Kathmandu
Internship
- Assisted with customer inquiries — providing information about banking products and services.
- Helped customers with account setup, maintenance, and closure.
- Input and updated customer information and transaction details in banking systems.
- Prepared, reviewed, and filed documentation for bank account opening procedures.
Banking
Customer Service
Internship
August 2019 — June 2020
Labels Nepal
📍 Kamladi, Kathmandu
Inventory Officer & Intern
- Monitored inventory levels for brands including Adidas, Reebok, Skull Candy, Asics, Under Armor, Labels, and Levis.
- Created and managed SKUs for accurate tracking and reporting.
- Conducted regular physical inventory counts and reconciled discrepancies.
- Oversaw picking, packing, and shipping processes for accurate and timely order fulfilment.
- Updated website content using CMS; assisted with packing, shipping, and customer returns.
- Created weekly reports on sales performance, marketing campaigns, and daily operations.
- Mentored and trained new interns.
Retail
Inventory
E-commerce
CMS
